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Mezzanotteecinque Showroom

Aleksandra Lajtenberger has always had a love for the handcrafted and stylish. Along with her natural talent for choosing and matching the right pieces, in only a few months time, she was able to turn an idea into a living reality. "She's a doer" says a close friend of hers, "when she gets an idea, she puts it right away into action". In as little as four months, she was able to get financing, find a showroom space, a shipping company and make several trips to villages outside Cairo and Sharm El Sheikh, meeting local craftsmen and selecting items for her Milano showroom.

Aleksandra's showroom, Mezzanotteecinque, of objects and home accessories imported from Egypt has a warm personal touch. Immediately upon entering the showroom you feel welcomed and at ease. The coco-leaf vases have dried flowers in them, on the floor there are carpets in rich colors and woven wool throws tossed over arm chairs with an elegant nonce lance. Handcrafted glass, mosaic lanterns sparkle as the sun shines in through the window. It is easy to image what the objects may look like in your own home.

In addition to beautiful home accessories, Aleksandra has selected for Mezzanotteecinque, special pieces of handmade jewellery, cotton and silk scarves, as well as Galebeah (cotton embroidered gowns) which are perfect for casual or beach wear.

When asked "Why Egypt?", her reply was "Other than the good business opportunity to import something new and unusual it is a real pleasure seeing, meeting the people, and discovering Egyptian culture."

Future prospects for Mezzanotteecinque are imports from Iran and Lebanon as well as opening to the wholesale market.

All fabrics found in the Mezzanotteecinque showroom are natural fibres and most objects are handcrafted by local artisans and craftsmen from villages around Cairo and Sharm El Sheikh.

Appointments to visit Mezzanotteecinque can be made by calling 02 653 268 or 348 4200579.
To be added to the mailing list for special aperitif or showroom exhibits, email lajtenberger@yahoo.it

To find Mezzanotteecinque items: Katataiba in C.so di P.ta Ticinese 12

 


Article by: Celia Abernethy

 

 


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